Japan · Small-group tours

Japan,
introduced properly.

First Light Japan Tours builds the whole travel experience in-house, from the tours themselves to the booking and guest-support systems behind them. It's how we connect Japan with the world. Our first tour: a sunrise run through Asakusa and along the Sumida River, before the city wakes.

Small groups of 2–6Guided by Japanese localsOnline booking coming soon
Our first tour — coming soon
Asakusa & Sumida River Sunrise Run

Asakusa & Sumida River Sunrise Run

About 5 kmAbout 2 h 45 minMeet 6:00 at Kaminarimon¥9,000–12,000 (planned)2–6 guests

In the year 628, a statue of Kannon caught in a fishing net on the Sumida River, and Asakusa began. You run that same riverbank as the sun comes up. The pace is easy and the photo stops are frequent; if you can jog 5 km, you can finish this.

See the route →
Highlights of the first tour

Three things you only get at 6 a.m.

01

Asakusa, empty

The photo of Kaminarimon with nobody in it only exists at dawn. So does the Edo-period mural painted across the shutters of Nakamise — once the shops open, it disappears.

02

A story 1,400 years long

The Kannon that came from the river, the shogun's cherry trees, a neighborhood rebuilt after the war. Each stop gets one to three minutes of story, never a lecture.

03

It ends at breakfast

We finish in Kuramae, once the shogunate's rice-granary district, now full of coffee roasters. We plan to end each morning with breakfast at a local café.

Who we are

Founded by an engineer and a consultant

First Light Japan Tours is a tour company based in Tokyo. Its founders are Kota, an engineer, and Shinsuke, a consultant — the tours, the booking system and this website are all built in-house.

We are currently in beta. Our first tour and online booking open soon — this site is where it starts.

Kota

Engineer

Shinsuke

Consultant

More about us →

Want the first opening dates?

Email us and we'll let you know the moment the first dates open. We reply within a day.

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First Light Japan Tours